PALM BEACH GARDENS, Fla. (August 15, 2025) – TBC Corporation (“TBC”), a leader in the mobility industry and one of North America’s largest marketers of automotive replacement tires through wholesale and franchise operations, today announced plans to expand its product portfolio via a new strategic partnership with Giti Tire’s operations in North America.
“We’re pleased to welcome Giti Tire as a valued supply partner,” said Greg Ortega, group vice president of purchasing for TBC Corporation. “Their reputation for innovation, quality, technology and performance aligns well with TBC’s mission to deliver the best products, tools and services to customers to help them win in their markets.”
This partnership supports TBC’s commitment to enhancing its product assortment and working with high-quality manufacturers to meet the evolving needs of customers across all segments, including retail, franchise, and wholesale businesses.
Giti Tire serves customers in more than 130 countries and offers a broad range of tires designed for passenger cars, SUVs, 4x4s, commercial vans, trucks, buses and more, to meet a wide variety of road conditions. The company is also recognized for its dedication to green manufacturing practices.
“This partnership represents a strong alignment in values and vision,” said Wai Yeen Phang, chief executive officer of Giti Tire (USA) Ltd. “We’re excited to work with TBC to explore opportunities and bring the strength of the Giti brand to a wider audience.”
About TBC Corporation
TBC Corporation (TBC) is one of North America’s largest marketers of automotive replacement tires through wholesale and franchise operations. TBC serves wholesale customers in the United States, Canada, Mexico and South America, through TBC Brands, NTW, TBC International, and TBC de Mexico. Additionally, consumers receive total car care at nearly 500 franchised tire and automotive service centers under the Big O Tires® brand. For more information, visit tbccorp.com and follow TBC Corporation on LinkedIn.
About Giti Tire
Giti Tire is a Singapore-based global tire company offering a complete range of quality tires and services to more than 130 countries. The company is ranked among the world’s largest tire companies, with manufacturing plants in China, Indonesia and the United States. Giti Tire offers a wide range of tires designed for performance, durability, and environmental responsibility. For more information, visit giti.com.